Porsche Unveils New Credit Card: A Gateway to Exclusive Mobility and Lifestyle Benefits

Porsche has launched its new Porsche Card, aiming to redefine the premium credit card experience by integrating digital services, exclusive benefits, and iconic design. This card is positioned as more than just a payment tool, serving as a key to the Porsche world for discerning customers.

Key Takeaways

• Aims to provide a seamless, networked, and exclusive mobility experience.

• Combines innovative digital services, premium benefits, and iconic design.

• Offers access to airport lounges, discounted parking, and special conditions for charging, refueling, and services.

• Features a premium metal design with customizable color options.

• Represents a shift to a card-as-a-service model with international partners.

Redefining Mobility and Lifestyle

The new Porsche Card is designed to offer a comprehensive service package tailored to Porsche customers, focusing on experiences, comfort, and convenience. It acts as a gateway to the "Porsche world," providing access to a range of benefits. Cardholders can enjoy worldwide airport lounge access, reduced rates for airport and city parking, and special conditions for charging, refueling, workshop services, hotels, and stores within the Porsche Group's network.

Enhanced Benefits and Services

Popular existing benefits, such as free Avis Priority airport parking and a comprehensive insurance package, have been retained and expanded. New additions include:

• Worldwide airport lounge access via Priority Pass.

• An exclusive one-hour One2One training course at Porsche Experience Events.

• A "First Hour Free" offer for city parking in APCOA car parks.

• An unlimited 0.25 percent refund on most card transactions.

• Complimentary refilling of vehicle fluids (excluding fuel) at participating Porsche Centres.

• Functionality as a charging card for all stations compatible with the Porsche Charging Card, with refunds for Porsche Charging Service customers.

• Special refueling conditions at participating Shell stations.

Iconic Design and Customization

The Porsche Card boasts an iconic design, crafted from metal with polished edges and a profiled surface for a premium feel. The minimalist aesthetic is enhanced by engraved "Porsche" lettering. Beyond the standard black, customers can choose from six iconic Porsche vehicle colors – Carmine Red, Irishgreen, Gentian Blue Metallic, Ruby Star Neo, Bahamayellow, and 89Sohobrownmetallic – for an additional charge.

A New Strategic Approach

This new generation of the Porsche Card marks a significant strategic shift for the company. Porsche is moving away from its previous co-branding model with direct banks to a card-as-a-service model. This involves collaboration with international partners: Enfuce as the card issuer, Visa as the payment processing partner, and Nordiska as the lender. This setup is intended to facilitate international scaling, with the card launching in Germany on November 11, 2025, followed by other European markets.

Digital Integration and Exclusive Experiences

The card integrates seamlessly into the My Porsche app, allowing for a completely digital application process and instant issuance of a virtual card. It is immediately ready for use with Apple Pay, automatically integrating existing vehicle and mobility services. This integration further connects customers to the broader Porsche ecosystem, offering exclusive experiences at Porsche Experience Centres, the Porsche Museum, and events like the Porsche Tennis Grand Prix.

The new Porsche Card is priced at 356 euros per year. Existing holders of the Porsche Card S will be accommodated for a transition period. Applications for the new card can be made through the My Porsche app.