Porsche's Commitment to Community: A Year of Social Impact

Porsche has reaffirmed its dedication to social responsibility through a series of impactful initiatives in 2024. The sports car manufacturer has engaged its employees in various volunteer activities, focusing on education, environmental sustainability, and support for vulnerable communities.

Key Takeaways

• Over 550 employees participated in volunteer activities in Stuttgart.

• Porsche has donated approximately 1.5 million euros to food distribution initiatives since 2020.

• The company has planted 5,600 trees to promote clean drinking water.

• Significant funds raised for youth sports and refugee integration programs.

Expanding Volunteer Activities

In 2024, Porsche organized numerous volunteer team activities, with more than 550 employees participating. Collaborating with local organizations, employees engaged in tree planting with the Trinkwasserwald e.V. to enhance clean drinking water resources. Additionally, the Supp_Optimal team distributed meals to those in need, reinforcing the company’s commitment to social welfare.

Supporting Food Distribution

The Supp_Optimal project, under the coordination of Bürgerstiftung Stuttgart, has been a cornerstone of Porsche's social initiatives. Since 2020, Porsche has contributed around 1.5 million euros, resulting in over 200,000 meals provided to individuals experiencing homelessness. This initiative exemplifies Porsche's commitment to addressing food insecurity in Stuttgart.

Environmental Initiatives

Porsche's partnership with Trinkwasserwald e.V. has led to the planting of 62 hectares of mixed deciduous forest, significantly contributing to groundwater quality. In 2024 alone, four tree-planting campaigns saw approximately 180 employees plant around 5,600 trees, showcasing the company's dedication to environmental sustainability.

Youth Sports and Integration Programs

Porsche's Turbo for Talents initiative raised 30,000 euros through its Goals for Charity campaign during the annual Porsche Football Cup. This funding supports the integration of children and young people from refugee backgrounds into local sports clubs, promoting inclusivity and community engagement.

Charity Events and Donations

Porsche has also made significant contributions through various charity events:

• Porsche Tennis Grand Prix: Donated 200 euros for each ace, raising 60,000 euros for charities supporting refugees.

• 24 Hours of Le Mans: Raised 911,000 euros for organizations aiding children with health issues and providing medical support in crisis areas.

• Make-A-Wish Foundation: Contributed 1.8 million euros to fulfill wishes for seriously ill children, aiming to grant 356 wishes over three years.

Educational Support for Refugees

Porsche has been actively involved in educational initiatives aimed at refugees. The Stuttgart Community Foundation, supported by Porsche, offers training and counseling to help refugees integrate into the workforce. In 2024, Porsche donated an additional 30,000 euros to this cause.

Psychological Support Through Art

In response to the Ukraine conflict, Porsche has partnered with Arthelps to provide psychological support through art therapy. This initiative has facilitated over 1,300 creative workshops and therapeutic sessions, helping those affected express their experiences and emotions.

Conclusion

Porsche's commitment to social responsibility is evident in its extensive community engagement and support for various initiatives. By fostering a culture of volunteerism among its employees and investing in long-term projects, Porsche is making a significant impact in Stuttgart and beyond, demonstrating that corporate responsibility can drive positive change in society.